Long Term Vision
Achieve annual sales of 100 billion yen in 5 to 7 years
and aiming for "a truly global company".
Aim for annual sales of 100 billion yen with annual growth rate of 7 to 10%
We constantly provide the most optimal product (Printer, plotter, functional ink etc.) for customers in each market and aim to become a global company with annual sales exceeding 100 billion yen by spreading it widely and deeply.
SG market
Sign Graphics (Production use such as advertisement and signboard)
IP market
Industrial Products (Decorative applications such as industrial products and parts)
TA market
Textile & Apparel (Textile printing applications such as cloth and clothing)
Vision statement
Evolve and develop further with "something new" and "something difference"
Promote mass customization, digital on-demand printing and IoT with vector technology, raster technology and mechatronics technology.
*Vector technology : Vector is a data format that expresses images as collections of analytic geometric figures such as circles and straight lines. It is utilized in cutting technology and others.
*Raster technology : Raster is a data format that expresses images with a collection of shades of points and is utilized in inkjet technology and the like.
*Mechatronics technology : Mechatronics is a compound word of mechanism and electronics and refers to electronic mechanical engineering aiming at the development of high performance and multifunctional products with the results of mechanical engineering fields such as microcomputers added to mechanical engineering products.
Growth strategy / SG market
- Differentiate from competitors by introducing environmentally friendly products
- Expand market share by expanding applications
- Expand the product lineup for sign market
Expanding market
Expand the product line-up of the POP market of 0.75m width that expand in the future and the super wide format market with a large market
Expanding applications
Expanding the usage scenes of interior, POP, label, window film, wallpaper etc. by expanding the range of work for end users by switching to new ink
Growth strategy / IP market
- Easy to use & add value
- unattended, laver saving
- Develop both high-resolution and high speed
- Promote Digital Print's IoTs
Specialty market
Expanding the usage scene of printers by developing compact and easy-to-use products and high add value ink such as silver ink
Industrial market
By connecting printers with peripheral devices,develop IoT which realizes integration into production line,unattended on-demand production,and mass customization
Growth strategy / TA market
- The ratio of analog printing is high, and there is a huge potential market
- Propose total solution as an integrated system
- Product & sales strategy that separates consumption area and production area
Consumption area strategy
Propose a solution that can receive orders from online and produce them on demand
Production area strategy
Proposing digital printing that realizes speedup and labor saving for analog printing in production areas such as China, India, Turkey, Brazil, Italy etc.